At first we have to know what is marketing?
Marketing is the study of exchange relationship between buyers & sellers. Marketing is used to create, keep and satisfy the customer needs ,want & demand.
According to Peter F. Drucker , "the aim of marketing is to know & understand the customer so that the product or service fits for them".
This definition suggests that to be successful in marketing you need to thoroughly understand you audiences.
know things like their ages, income,sex.region,hobbies & many other things. We can develop our product to meet customers wants & needs because we already learn that product should sell itself. We need not to do anything for selling. Just to make the right product for the right customers.
The importance of marketing are-
Marketing is the study of exchange relationship between buyers & sellers. Marketing is used to create, keep and satisfy the customer needs ,want & demand.
According to Peter F. Drucker , "the aim of marketing is to know & understand the customer so that the product or service fits for them".
This definition suggests that to be successful in marketing you need to thoroughly understand you audiences.
know things like their ages, income,sex.region,hobbies & many other things. We can develop our product to meet customers wants & needs because we already learn that product should sell itself. We need not to do anything for selling. Just to make the right product for the right customers.
The importance of marketing are-
- marketing create the public awareness of the product
- builds company reputation
- helps to boost sales
- builds trust among customers
- create brand value
